e.l.f. Lash 'N Roll Mascara delivers maximum curl and lift effortlessly and instantly. The innovative double-sided curved silicone brush wand features shorter bristles that hold onto the formula and longer bristles to separate, lift, and coat each lash evenly. This smudge and flake resistant mascara formula locks curl in place all day long, ensuring your lashes stay lifted and defined. Perfect for achieving a dramatic, eye-opening look without the need for a lash curler or a lash lift. Defy gravity every day with your new curly lashes!

Start at the base of your lashes and wiggle the mascara wand upwards to coat each lash from root to tip. Layer as desired for added volume and intensity.

WATER (AQUA), RICINUS COMMUNIS (CASTOR) SEED OIL, STYRENE/ACRYLATES COPOLYMER, PROPYLENE GLYCOL, SYNTHETIC BEESWAX, COPERNICIA CERIFERA (CARNAUBA) WAX, GLYCERYL STEARATE, PVP, POLYAMIDE-5, POLYACRYLIC ACID, PALMITIC ACID, PEG-8 CAPRYLIC/CAPRIC GLYCERIDES,
STEARIC ACID, MAGNESIUM ALUMINUM SILICATE, PHENOXYETHANOL, PEG-100 STEARATE, NYLON-12, AMINOMETHYL PROPANOL, CETEARETH-25, BUTYLENE GLYCOL, PEG-40 HYDROGENATED CASTOR OIL, ETHYLHEXYLGLYCERIN, POLYQUATERNIUM-10, PEG 90M, CAPRYLYL GLYCOL, SODIUM BENZOATE, SILICA, XANTHAN GUM, KAOLIN, TOCOPHEROL

MAY CONTAIN
BLACK 2 (CI 77266), ULTRAMARINES (CI 77007)

Q: Can I use an eyelash curler with e.l.f. Lash 'N Roll Mascara for added lift?
A: You may not need to! This Mega-Curling Mascara is designed to provide maximum curl and lift without the use of an eyelash curler.

Q: Is e.l.f. Lash 'N Roll Mascara difficult to remove?
A: While it's long-lasting, it can be removed easily with makeup remover or warm water.

Q: How long does the curl last after applying the e.l.f. Lash 'N Roll Mascara?
A: The smudge-resistant formula locks in curl, ensuring your lashes stay lifted throughout the day.

Q: Is the e.l.f. Lash 'N Roll Mascara suitable for sensitive eyes?
A: Yes, this Mega-Curling Mascara is formulated to be gentle and suitable for sensitive eyes.

Q: Is e.l.f. Lash 'N Roll Mascara tested on animals?
A: No, like all e.l.f. products, the Mega-Curling Mascara is vegan and cruelty-free.

Own your beauty with this much-loved and totally TikTok trending beauty brand from the USA, who take inspiration in EVERY eye, lip and face and their customer's originality. Affordable, versatile, and always on-trend, e.l.f. makeup has the staples your cosmetics
collection has been missing. e.l.f have products for everyone, including those who are outright maximalists and those who are all about fresh-faced minimalism. The entire line is proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Welcome to elf's beauty-verse, where you can gain instant access to the best of beauty. Your glow up will be oh-so-real. #elfingamazing.